In the digital world, social media is becoming an essential part of a fruitful marketing strategy. Social media marketing platforms like Facebook, Instagram, Twitter, etc. offer lots of opportunities for brands to showcase their products. These platforms are free to utilize and you are able to directly communicate with a bigger audience at once. You don’t need certainly to invest a fortune in building an advertising strategy that features social media videos. Regardless of whether you have a small or a large business, it’s time that you take social media marketing seriously.
Centered on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled in the last three years. Moreover, Facebook live videos receive 10 times more comments that the regular video buy instagram verification . Each one of these statistics reveal that video content is in demand on social media networks. The reason being millennials connect more to videos on social media. Web Marketing Video Council has discovered that a lot more than 60 percent of brands are employing social media videos actively for promotions. Thus, it is highly likely that the competitors will also be leveraging the energy of social media video to expand their customer base.
Instagram is just a very powerful social media platform that enables you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. According to their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram happens to be growing at an interest rate of 5 percent per quarter, the best among social media platforms. So, Instagram must be your first choice in showcasing your brand’s product and services. In this article, we will get you through some ways to utilize Instagram videos for engaging more audience.